CONNECT 2018: Pilot Flying J’s omnichannel journey
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In order for companies to win and retain customers, it's critical for IT to move beyond infrastructure maintenance and deliver a connected customer experience. This requires companies like Pilot Flying J to develop an omnichannel strategy to engage with customers at the right time, at the right place and on the right device. Watch this CONNECT 2018 session to learn about:
- The role of IT in creating connected, omnichannel experiences across industries.
- The value of APIs, alongside a holistic integration strategy, to launch customer experiences faster and deliver new products and services to generate more revenue
- Pilot Flying J’s experience with Anypoint Platform and how they leverage MuleSoft to handle their loyalty program, myPilot App and guest communications.
- How Pilot Flying J is creating a platform for continued innovation by tapping IoT, mobile, software and other digital technologies to reduce friction for their customers
Presented by:
Tyler Tanaka, Director of Digital and Brand Marketing, Pilot J Travel Centers
Allegra Margolis, Industry Marketing Manager, MuleSoft