A single customer view: Learnings from financial services firms
Today's businesses differentiate themselves through personalized experiences, delivering the right products and services, at the right time and place. Nowhere has this been more important than in financial services, where the influx of financial technologies (fintechs) has raised the bar for best-in-class customer experience.
Join this webinar to hear best practices in how MuleSoft and PwC have helped leading financial services firms to compete and win and the lessons that apply across all industries.
Attendees will learn:
- Requirements for a modern 360-degree view of the customer
- Why existing approaches are not sufficient in a world of increasing and constantly changing systems
- How MuleSoft and PWC have helped leading Financial Services firms to address these gaps through leveraging APIs to move to a modular and agile data-domain driven view