How Coca Cola accelerates customer-centered innovations
The world's most recognizable brand, Coca-Cola is accelerating ITs innovation strategy by connecting with its customers through mobile apps, new product innovations and smart dispensers. Coke's IT team has evolved from being managers of the back office to becoming critical enablers of the company's innovation strategy.
- How Coke is organizing itself to drive customer centered innovations through technology
- How Coke is connecting cloud, enterprise and partner apps, systems and data with agility, low cost and high quality
- How IT is enabling innovations and creativity by decentralizing development and taking it closer to the customer