By 2018, Gartner estimates that 60% of large organizations will design a customer engagement hub (CEH), yet only 20% will select the correct technologies to make it work.* The companies that will be successful will leverage integration to deliver an unified customer engagement vision and develop the agility necessary to meet changing business demands.
Read this complimentary report to learn:
- Why organizations must think of CRM as a business strategy, and not just a technology
- How to identify the right integration approach for your CEH strategy
- Learnings from the State of Colorado's CEH spanning 27 systems
*Gartner, Inc., Develop a Strategic Plan to Integrate Your Customer Engagement Hub, Elizabeth Golluscio, Michael Maoz, Olive Huang, 22 June 2016.
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