Brand color palette
Primary
Primary Blue
HEX #00A0DF
RGB 0,161, 223
CMYK 80,18, 0, 0
PMS 299C
Dark gray
HEX #414042
RGB 65, 64, 66
CMYK 0, 0, 0, 95
Light gray
HEX #99999a
RGB 153,152,153
CMYK 42, 35, 35, 1
PMS Cool gray 7
Secondary
Secondary blue
HEX #00607C
RGB 0, 96, 124
CMYK 100, 5, 0, 47
PMS 308C
Medium gray
HEX #646469
RGB 100, 100, 105
CMYK 61, 53, 48, 19
PMS Cool gray 10
Background gray
HEX #F2F2F2
RGB 242, 242, 242
CMYK 4, 2, 2, 0
Viridian
HEX #00B39C
RGB 0, 179, 156
CMYK 79, 0, 81, 0
Future green
HEX #00B268
RGB 0, 178, 104
CMYK 79, 0, 81, 0
Indigo
HEX #5E66F9
RGB 71, 64, 0
CMYK 42, 35, 35, 1
CTAs
Button*
HEX #77BC1F
RGB 119, 188, 31
CMYK 59, 2, 100, 0
Button active*
HEX #009444
RGB 0, 148, 148
CMYK 86, 17, 100, 4
Link
HEX #00A0Df
RGB 0, 161, 223
CMYK 80, 18, 0, 0
PMS 299C
Warning red*
HEX #D1344E
RGB 209, 52, 78
Alert yellow*
HEX #F2BE24
RGB 242, 190, 36
* Not a brand color to use in designs or presentations